There is concrete evidence that explains why stories are such a powerful way of expression. Lifehacker explains the science and shows that storytelling really is important and should be used. Our brain is activated when a story is told, and our brain is not when we see a Powerpoint filled with bullets. Simple as that. […]
Although this is not quite a “Game Changing Marketing Campaign” it is in the realm of a game changer. Volkswagen invented the three point seat belt, which is much safer than just the one belt, and allowed free reign on the idea. This is really what companies should be about, and really tells a story […]
Mike May is such an inspiration. He has quite an interesting life story; blinded at 3 and regained sight in his 40’s. He is great at telling his story through some of his journal entries posted on the Guardian. His story really reminded me of how much we take for granted, even things that don’t […]
My blog is awesome because it has a variety of information, from videos to pictures to quotes. It is informative and interesting.
This blog is actually powered by WordPress. It is to inform people on new phone and tech innovations using reviews, pictures, and just informative articles. It’s super colorful and engaging. One cool idea they have written about is the idea of the Phone Blok. It is essentially a customizable phone. Instead of buying a new device […]
These ads both play to the viewers emotion. A person seeing this is instantly moved and wants to donate to the cause.
These ads are really cool and creative. The garbage can targets people who smoke and plays to the message. The headache ad is creative because it incorporates the message into the stand it is on.
This Apple online ad is empowering. It shows how Apple is really changing the world, not just accomplishing playing Angry Birds.
This is a general rule for all companies using social media. This was found here. Four should be pieces of content from your influencer target that are also relevant to your audience. This means that 67 percent of the time you are sharing content that is not yours, and calling attention to content from your […]
This ad is really funny and short. It gets the point across and shows a practical reason to use Berlitz’ product, not to mess up English in an important situation.