Company Relations

Instead of starting with the question, “what are all the things our consumers want to hear from us?” they are starting with “what do we want to say to our consumers in this YouTube video?” The result is silo-driven content creation that doesn’t necessarily align with customer needs and desires. It’s business as usual. This […]

Mike May

Mike May is such an inspiration. He has quite an interesting life story; blinded at 3 and regained sight in his 40’s. He is great at telling his story through some of his journal entries posted on the Guardian. His story really reminded me of how much we take for granted, even things that don’t […]